Join us for an insightful session on the art and science of customer storytelling in the age of AI, featuring Meaghan Su...
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Join us for an insightful session on the art and science of customer storytelling in the age of AI, featuring Meaghan Sullivan from Google Workspace Marketing!
Why Customer Stories Matter:
"When we say it, it's marketing. When our customers say it, it's social proof."
Learn why customer voices are the most powerful tool in your marketing arsenal and how to leverage them effectively in your startup or business.
What You'll Discover:
The psychology behind why customer stories outperform traditional marketing
How to identify, capture, and amplify authentic customer voices
Leveraging Google Workspace and Gemini/Gems for customer success
Building marketing strategies that resonate with diverse audiences
Creating social proof that drives real business results
Practical frameworks for collecting and sharing customer stories
Key Takeaways for Entrepreneurs:
How early-stage startups can build credibility through customer advocacy
Tools and techniques for systematic story collection
Using AI (Gemini/Gems) to enhance and scale customer storytelling
Creating inclusive marketing that truly speaks to everyone
About Our Speaker:
Meaghan Sullivan is the Marketing Customer Programs Lead at Google Workspace, where she champions customer-centric marketing strategies. She's passionate about creating marketing that is truly inclusive and believes deeply in the power of authentic customer voices to drive business success.
Who Should Attend:
Startup founders and CEOs looking to build credibility
Marketing professionals and content creators
Product managers interested in customer advocacy
Anyone building a business who wants to leverage social proof effectively
Entrepreneurs using Google Workspace and Gemini in their operations
Interactive Session:
Come prepared with your questions about customer storytelling, Google Workspace success stories, and how to build authentic marketing programs that resonate with your audience.
This session is part of GDG Providence's "Build with AI" series, supporting entrepreneurs and developers in the Rhode Island tech ecosystem.
Note: This will be a virtual session. Meeting link will be provided to registered attendees.
Marketing Customer Programs Lead, Google Workspace
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