Branders was an exclusive initiative by Google Developers Groups at the Libyan International University, hosted in collaboration with designer Mohamed Alziany. Taking place from March 11 to March 17, this intensive course provided both beginners and experienced designers with a structured learning path to master branding principles.

The course blended academic insights with hands-on applications, ensuring participants not only gained theoretical knowledge but also ready-to-use templates applicable to real-world projects beyond this workshop.

Workshop Agenda:

📅 March 11 – Introduction to Branding

📅 March 12 – Competitors & Target Audience (Led by designer Mustafa Fteita)

📅 March 13 – Brand Name Development

📅 March 14 – Logo Design Essentials

📅 March 16 – Effective Branding Presentations

📅 March 17 – Project Delivery & Final Showcase

The final showcase was evaluated by a panel of three of Benghazi’s top-tier designers — Mustafa Binomran, Almahdy Elhwity, and Mohamed Alziany — offering participants professional feedback and exposure to real industry standards.

🏆 The winning team, Mucha Lucha, was awarded 1-month Adobe Creative Cloud subscriptions for each member, empowering them to continue their branding journey with professional tools and support.

Through this initiative, attendees gained a comprehensive branding skill set, equipping them with the knowledge and tools to craft impactful brand identities.