Kristoffer Lawson is a serial entrepreneur with a history of challenging the status quo. He was a founder in the bank disruptor Holvi (exited to BBVA), radical computer company Solu, and most recently the virtual UX assistant company, Attractive.ai. He has a long background in technology, digging deep into all aspects of a product and how it is presented and launched. He is a regular public speaker and coaches startups at accelerators such as Kiuas, Sampo and Startup Wiseguys.

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