AI is no longer just a tool – it’s a mindset.At this special edition of GDG Berchtesgadener Land, Tarik Huber will take ...
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Why do some software products feel effortless while others frustrate us within seconds?
This talk uncovers the science behind intuitive design and explains how brain-based UX principles directly improve the usability of your applications.
You’ll learn five research-backed strategies that reduce user friction—ranging from information architecture that matches mental models to consistency patterns that build trust. No fluff, just practical methods you can apply immediately.
Through a real-world case study, Vicky will demonstrate the complete UX research workflow: identifying usability problems, developing solutions grounded in cognitive science, and validating improvements through user testing. You’ll see concrete evidence of how strategic UX decisions transformed a communication app’s usability.
Whether you’re working on backend or frontend systems, you’ll discover how UX research leads to better technical decisions and why investing in user experience pays off.
Vicky Pirker
More about Vicky: https://vickypirker.com/
🗓 Date: Friday, December 5th, 2025
📍 Location: Bosnischer Kulturverein Freilassing e.V.
Am Feuerhaus 3, 83395 Freilassing, Germany
19:00 – Doors open & networking
19:20 – Welcome by GDG Berchtesgadener Land
19:30 – Talk: Building Software Users Actually Understand
20:20 – Q&A
20:40 – Community networking & open discussion
22:00 – Event closing
Friday, December 5, 2025
6:00 PM – 9:00 PM (UTC)
Ecronix
CEO
Vicky Pirker UX Consulting
Strategic Business Consultant
Ecronix
GDG Organizer